The Elevator PitchHits the Dancefloor.

AssetRush, known as “Finance’s most vibrant event”, returns to Zurich on 21 and 22 April 2027 for its 13th edition, bringing together Swiss financial institutions and global investment innovation in a format that deliberately breaks with the conventions of traditional financial conferences.

Part boardroom, part nightclub, AssetRush combines serious investment business with an unconventional club atmosphere. Think “Shark Tank” in a nightclub, where international innovators pitch their latest investment solutions directly to the C-level allocators shaping portfolios in Switzerland, the world’s leading centre for cross-border wealth management.

At its heart is the Open Market Floor, a buzzing stage and networking experience at Zurich’s legendary Kaufleuten, just steps from Paradeplatz. The programme spans traditional investments, private markets and digital assets, featuring fast-paced innovation pitches, expert panels and the AssetAwards, before the night turns into the signature Lobby Party.